Chart of the Day: Avon Products
Wednesday, July 30th, 2008Avon Products ???, AVP?zoomed almost 18% yesterday after it reported earnings more than doubled from last year on strength from the emerging market.
For a long time I thought AVP is one of the best China-plays (another is YUM Brands). Visit any street or a department store in big Chinese cities and you will likely notice a Avon store selling an array of beauty products to increasingly affluent Chinese ladies. (Another US player NuSkin is much less popular even though it got a direct-selling license years ago from the Chinese government. I attribute Avon's success to its Chinese name ????, which is more appealing to that of NuSkin ????).

Technically speaking, the chart had been a beautiful one prior to the post-earning gap-up. The weakness since May due to market correction has turned out to be a buying opportunities. Even with the 18% surge yesterday, it's forward p/e is still less than 20!
It's definitely a long-term play (even though I have to admit that it is not my kind of stocks!).



?Mineral Information Institute)